Home Business news Good news as Safaricom extends Bonga for Good for one month

Good news as Safaricom extends Bonga for Good for one month

Leading communications company Safaricom today announced that they had extended Bonga for Good for an additional 30 days. The campaign will end on the 3rd of June 2020.

The Bonga for Good allows Safaricom users to use their points to pay for goods. They can also donate their points to the needy as a show of support during these tough economic times.

According to Safaricom, by the time the first phase ended, over 200,000 had used the program. They redeemed over 670 million Bonga points, which translates to over ksh 200 million. This conversion has dramatically impacted the over 140,000 merchants who are participating in the Bonga for Good campaign. This is a bonus to such merchants since the coronavirus has suppressed many businesses in the country.

Safaricom launched the program on the 3rd of April. Primarily, the campaign was meant to cushion users against coronavirus effects. The company increased the value of one Bonga point by 50% from 20 cents to 30 cents.

Bonga points for food and charity

Through this initiative, Safaricom ensured customers had extra money through their Bonga points that they could use for shopping for food and other essential products. Additionally, they can donate to the needy who can also redeem them for food at select outlets.

“By extending the for a second month, we want to support our customers further to tap into the value of their Bonga points to assist those in need as a sign of goodwill,”  Safaricom’s CEO Peter Ndegwa said.

According to Safaricom, users mostly redeemed their points for food, personal protective equipment, foo, paying utility bills as well as buying farm inputs. Additionally, the majority of users redeemed their points for internet data seeing that a majority of people are now working from home.

Bonga for Good has also enabled companies to donate their points to their staff and other charity causes.

Related news

COVID Vaccine by Moderna moved to final trial stage after promising results

A vaccine developed by Moderna in the USA has shown promising results as expected, various news sources have reported. Bloomberg stated that the shot would...

I may not vie for any political seat in 2022 – Moses Kuria

Gatundu South Member of Parliament Moses Kuria has revealed that he may not vie for any political seat come 2022. Despite political analysts predicting Kuria...

Bahati MP slams Joho, Junet for using 30M of taxpayers’ money to visit Raila in Dubai

Bahati Member of Parliament Kimani Ngunjiri has called out Mombasa County Governor Ali Hassan Joho and Suna East MP Junet Mohammed for using Ksh....

Champions League: Manchester City suspended on historic decision

The Sports Arbitral Tribunal (CAS) has announced that it will issue its verdict this morning on the Citizens' appeal. A verdict that will...

The three alternatives for 2020 KCPE and KCSE candidates

Parents expressed their concerns after Education CS Professor George Magoha announced that schools would reopen next year. Following the announcement, experts went out of their...

Ruto betrays Kalenjins – Elders call on DP to stop viewing...

Kalenjin elders have blasted deputy president William Ruto accusing him of viewing the community as voting machines. According to them, the DP is taking...

Pain as Gikomba traders wake up to demolished stalls

Traders from a section of the Gikomba market woke up to demolished stalls on Tuesday the 14th of July 2020. Police supervised the demolitions which...

FOLLOW US

15,737FansLike
3,487FollowersFollow

NEWS JUST IN

COVID Vaccine by Moderna moved to final trial stage after promising...

A vaccine developed by Moderna in the USA has shown promising results as expected, various news sources have reported. Bloomberg stated that the shot would...

Klopp, Mourinho unhappy with court ruling on Manchester City, Guardiola snaps...

Earlier this week, the CAS (Court Arbitration for Sports) exonerated Manchester City of any charges on breaching the FFP (Financial Fair Play) rules. Facing a...

I may not vie for any political seat in 2022 –...

Gatundu South Member of Parliament Moses Kuria has revealed that he may not vie for any political seat come 2022. Despite political analysts predicting Kuria...

Kirinyaga MCAs plot to dissolve Kirinyaga County government

Kirinyaga MCAs have taken their desire to get rid of Waiguru further as they are now collecting signatures to dissolve the county government. With County...

‘There is no shortcut out of the pandemic’ – WHO’s stern...

The Director-General of The World Health Organization, Dr Tedros has warned governments that there is no shortcut out of this pandemic. In a media briefing...

Akothee reveals son she adopted lied about being an orphan

Kenyan singer and businesswoman Esther Akoth better known as Akothee has revealed that the boy she picked from the streets and adopted about two...
Loading...