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    Everything You Need to Know About Sports Betting in Kenya

    Kenya is the third-largest sports betting market in Africa, behind only South Africa and Nigeria. Sports betting is attractive for two reasons. First, they allow players to join their favorite sports or teams. Also, the chance to turn a small amount into a huge win is too good for many to pass up.

    There are many sites, like 22Bet Kenya, that accept bets from Kenyan citizens, and that number will increase soon. On this page, you will learn more about sports betting in Kenya, the sports that punters regularly bet on, and how you can start betting on games online.

    Kenyan Betting Sites

    Sports betting plays a huge role in Kenya: it is estimated that the market will reach $40 million in 2020, and it is growing rapidly. Currently, there are about 30 licensed sports betting shops and many licensed casinos in the country.

    As in most regions of Africa, Kenyans love to watch and participate in sports, and this is one of the driving factors behind the growth of sports betting in Kenya. Although football is the main sport that players bet on, there are still a lot of bets on other sports such as basketball, boxing, cricket, Aussie Rules football, and others.

    There are many ways to bet on your favorite games. Most often, bettors place bets on individual matches based on odds. With the right odds, betting on an outsider can bring a big jackpot, even if it’s not your favorite team. Websites also allow you to place bets on how the team will perform in the league, in the playoffs, or in a tournament, and in some cases, you can make specialized bets, for example, on how many goals the team will score in a particular game.

    Sports betting sites are open to all players and all levels of experience. There are tutorials on the sites to make the betting process easier for you. Remember that sports betting, like any other form of gambling, should be done for fun and for money that you can afford to lose.

    Betting sites offer new players special offers when registering, and we recommend that you familiarize yourself with them. Most sites offer a welcome bonus with a deposit refund of 100 percent or more. Free bets for new players are also a common promotion carried out by websites. Visit the promotions section on each site to familiarize yourself with the available offers.

    Sports betting is completely legal in Kenya and has been since 1966 thanks to the Lottery and Gambling Act. Kenya was one of the first African countries to legalize all types of betting and casino games.

    The good news is that the Kenyan government does not ban sports betting sites and currently does not prosecute citizens for using sites located outside of Kenya. As a result, many reputable websites offer services to Kenyan citizens. It is also possible that in the future the government will again issue licenses to sites to provide a legal alternative in accordance with Kenyan law.

    Football is the most popular betting sport in Kenya. A lot of events in Kenya take place in the English Premier League, but also a lot of bets are placed on the Europa League, Bundesliga, Serie A, and La Liga.

    Kenyans also love cricket, rugby, and Aussie Rules football with lots of betting on most games, especially championships. In addition, there are many events in international sports such as NBA, NFL, MMA, and boxing. Many sites even offer bets on sports such as Counter-strike and Overwatch leagues.

    What Is the New Gambling Tax in Kenya?

    In 2018, a bill was passed in Kenya that introduced a single 35 percent tax on all gambling income, including sports betting. The 35 percent rate was one of the highest in the world, but it is lower than the originally proposed 50 percent rate. Later that year, the tax (which applies only to operators) was reduced to 15 percent.

    In 2018 and 2020, new laws were passed that adjusted the gambling taxation system in Kenya and tried to curb underage gambling, but many believe that high taxes will instead slow down the overall growth of the industry. Jackpot winnings are taxed at 20 percent, and the bill retains a 15 percent tax on all gambling.

    Mobile Betting Options

    Most of the best sports betting sites in Kenya now offer mobile betting options. Some bookmakers offer a mobile application that needs to be installed on a tablet or smartphone. Others provide access via a mobile web browser.

    Mobile apps often offer many of the same features as a website. You will be able to deposit and cash out funds from your mobile device and place bets on many favorite teams. Some types of bets may be limited, or the number of available bets in mobile apps may be less.

    Sites offering mobile-optimized sites through your device’s web browser are generally the best option for mobile devices. The reason is that the whole site is optimized, not just a few options. Such sites often offer full functionality and the ability to place any bets via a mobile phone, as well as on a PC, laptop or Mac.

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