Home Technology news Facebook launches Shops to bring crisis-hit stores online

Facebook launches Shops to bring crisis-hit stores online

With Shops, Facebook is focusing on the fact that bringing small businesses online will save them from the crisis and create new opportunities for the social network. The project will allow retailers to open their own online store, which will then be visible on both Facebook and Instagram.

With Shops, Facebook wants to take a big part of the ecommerce industry. Not so much to compete with Amazon (for now), but to be a substitute for all those services that allow small artisans to sell products easily online, such as the popular store Etsy. Or rather, of those who do not collaborate with Mark Zuckerberg’s company: Shops is in fact based on third-party services such as Shopify, BigCommerce and Woo, which already offer the ability to create online stores easily. The approach is the same: on Facebook, sellers will be able to quickly create a virtual store where they can sell their products.

“If you can’t physically reopen your store or restaurant, you can always take online orders and send them to people,” Zuckerberg explained in a live stream on his profile. “We’re looking at a lot of small shopkeepers who have never had an online business make it for the first time.” Of course, the timing is right: during quarantine, online sales have experienced a huge surge due to the inability to go to the shops to buy goods. At the same time, however, small businesses suffered an equally huge crisis that led about a third of them (Facebook data) to completely stop their operations.

In this situation, however, online sales have exploded, as have the businesses of those who have been able to ride this digital wave. With Shops, Facebook is focusing on the fact that bringing small businesses online will save them from the crisis and create new opportunities for the social network. But how does the new tool work? It’s actually very simple and, of course, Free: Facebook will take a percentage on the order if something is purchased within the store, but this is a common item for all such services. Each store can then create its own custom page where you can enter all the products sold, which can be purchased directly from the portal. The store will be visible on both the activity’s Facebook page and the Instagram page. Shops will initially launch in the US, while its arrival on Instagram is scheduled for this summer.

Related news

Coronavirus: study reveals that remote work has generated growth of online threats

With the COVID-19 pandemic, several professionals were forced to adapt to a new routine, often resorting to remote work. Several companies have also...

Google Play: July 2020 policies introduce new dev breach emails and more

Google Play is the main means of distributing applications for Android, and as such requires care from the Cupertino giant. The company updates...

New rumors point to the launch of two versions of Zenfone 7 with flip camera

Still with no official information about the launch of a successor to the Zenfone 6 - Asus' first device with a flip camera -...

No chewing of Miraa and Muguka! – Presidential escorts given stern...

Presidential escorts have been warned against chewing of Miraa and Muguka effective 6 July 2020. Through an internal memo by the Head of the Presidential...

Waiguru’s biggest rival loses top job

Governor Anne Waiguru's most prominent political rival, Kirinyaga women representative Anne Ngirici has lost her job as the Kenya Women Parliamentary Association (KEWOPA) chair. KEWOPA...

Kenyans mock Robert Burale after he released a video of himself...

Pastor Robert Burale has come out confirming that he has contracted the coronavirus and is at the Nairobi Hospital. The trendy pastor took to...

We will expel Babu Owino from the party if he is...

Orange Democratic Movement party Secretary General Edwin Sifuna has stated that the party will expel one of their own, Embakasi East Member of Parliament...

FOLLOW US

15,734FansLike
3,493FollowersFollow

NEWS JUST IN

Woman arrested for killing lover released on bond

A 29-year-old woman who stabbed her lover three times after a dispute was released on bond after pleading not guilty. The incident happened at their...

Betty Kyalo talks on flying to Dubai with Joho

Renowned media personality Betty Kyalo has put to rest rumors that she has traveled with Mombasa governor Joho to Dubai. Joho had uploaded a pic...

City Hall on the spotlight for misappropriation of funds on ghost...

In the recently completed financial year, Nairobi county may have spent over Ksh 600 million on ghost projects. The Controller of budget for the county...

Akothee’s message after Tanzanian actress Shilole shares heartbreaking photos following serious...

Kenyan singer and businesswoman Akothee has shared a powerful message after Tanzanian actress Zena Yusuf Mohammed popularly known as Shilole shared a horrifying photos...

“I don’t know the guy!” Kagwe dismisses Burale rumours

Mutahi Kagwe has responded to the rumours stating that motivational speaker, Robert Burale, is a paid actor faking COVID-19. After a journalist had asked him...

Kenya records highest number of COVID-19 cases days after end of...

Kenya has recorded the highest number of COVID-19 three days after President Uhuru Kenyatta ended the cessation of movement with 447 people testing positive...
Loading...