The World Travel Awards (WTA) has ranked Kenya as a top tourist destination in 2020.
England the host country announced the results yesterday virtually during the 27th WTA finals, a ceremony that clashed with Africa Winners Day event.
Kenya ranked as a top country because of its epic mix of palm-fringed beaches, vast herds of wildlife, and savannah landscapes.
The event also saw the naming of the top safari destinations in the country such as The Maasai Mara Game Reserve, Tsavo National Park, Sweet Waters Game Reserve, Samburu National Reserve, and Shimba Hills National Reserve.
This announcement comes at a time when the country’s tourist sector faces challenged due to the covid-19 pandemic.
Nairobi emerged as Africa’s leading business destination while the Kenyatta International Convention Centre won the award for Africa’s Leading Meetings and Conference Centre.
Leading African destinations
When it came to Africa’s Leading Festival and Event Destination, Nairobi beat Cape Town, its closest competitor. However, The city’s Table Mountain emerged as Africa’s Leading Tourist Attraction.
The results follow a one-year-long search for the World’s leading tourism, travel, and hospitality brands. The public and travel industry professionals cast the votes.
Durban city of South Africa emerged as Africa’s Leading City Destination.
In hospitality, Saxon Hotel, Villas & Spa in South Africa was named Africa’s Leading Boutique Hotel. At the same time, Fairmont Mount Kenya Safari Club’s unique comforts in the shadow of Mt Kenya clinched Africa’s Leading Hotel title.
The Aberdare Country Club of Kenya emerged as a leading Green Hotel in Africa. Other winners include Marrakech (Morocco’s Leading Hotel Suite), The Oberoi, South Africa’s Shambala Private Game Reserve, Tanzania’s Thandhe Island, and Serengeti National Park Africa’s Leading National Park.
The formation of the WTA in 1993 has helped acknowledge celebrate and reward tourism industry excellency.
Twiga Tours of Kenya scooped three awards including Kenya’s Leading Safari Company 2020, Kenya’s Leading Inbound Tour Operator, and the much-coveted World Responsible Tourism Award Africa’s.
The aviation sector
In the aviation industry, South Africa won leading airport, which went to Cape Town International Airport, while Ethiopia Airlines won Africa’s Leading Airline award.
Kenya Airways managed to win both Africa’s Leading Airline-Economy Class and Africa’s Leading Airline-Business Class awards.